Brand Space
nice rice Suzhou · MixC World
Designed by say architects around the idea of "home," our Suzhou MixC World store follows a single path inspired by the city's layered rooftops.
nice rice Suzhou · MixC World
Designed by say architects around the idea of "home," our Suzhou MixC World store follows a single path inspired by the city's layered rooftops.
nice rice Shenzhen Bay · The MixC | Waiting for...
An open, home-like store built around a round dining table, with aged wood and white walls.
nice rice Shenzhen Bay · The MixC | Waiting for...
An open, home-like store built around a round dining table, with aged wood and white walls.
nice rice Wuhan · The MixC | River City Home
A white-brick "cabin" laid out like a home, designed so every visit feels like coming home.
nice rice Wuhan · The MixC | River City Home
A white-brick "cabin" laid out like a home, designed so every visit feels like coming home.
nice rice Shanghai · Xinle Road Concept Store |...
Where the brand began: our renewed Xinle Road store is a warm cabin that brings together memories from stores across China.
nice rice Shanghai · Xinle Road Concept Store |...
Where the brand began: our renewed Xinle Road store is a warm cabin that brings together memories from stores across China.
nice rice Chengdu · The MixC | The Show Must Go On
Our Chengdu store becomes a calm theatre under the trees, with a wooden stage set and dappled light.
nice rice Chengdu · The MixC | The Show Must Go On
Our Chengdu store becomes a calm theatre under the trees, with a wooden stage set and dappled light.
nice rice Xi'an · G Park | Flying Eaves
A 10-metre façade shaped like a flying eave, with stone display tables inspired by Xi'an's city walls.
nice rice Xi'an · G Park | Flying Eaves
A 10-metre façade shaped like a flying eave, with stone display tables inspired by Xi'an's city walls.